Innovative Direct Marketing over the Web solution and technology allows brands to target their existing customers anywhere on the Web, any time, at any frequency and to efficiently deliver tailored messages to them. Solution combines the relevancy and accuracy of direct marketing with the reach and scale of online advertising. With AdYouNet, brands can leverage their existing customers with up-selling, cross-selling, strengthen customer loyalty, and ensure customer retention.
AdYouNet precision marketing solution is the first online innovation for reaching known customers, since the introduction of email direct marking more than ten years ago. AdYouNet empowers brands to leverage the data in their customer database, to tailor effective messages to their existing customers and to deliver them over the Web on an individual 1-1 basis, allowing far better conversion rate than banners delivered based on traditional methods like contextual targeting, behavioral targeting or retargeting.
AdYouNet was founded with Xenia and IVF, a silicon valley based VC, in 2007, matured incubator in 2008 and raised follow on funds from Xenia and IVF.
TEAM
Ilan Zorman, Co-founder, CEO
Co-Founder Nexus (NXUSF); AppStream (acquired); ComMagin (acquired); Founder MetroSIG broadband and media group; Author several patents in advertising, Internet and mobile.
Levi Cohen, Co-founder, CEO, Collarity
Tuvia Barlev, Chairman, CEO, Actelis Networks
Christopher Williams, VP BD
New Business Development, Sales and Strategic Partnerships - CMG and FactorTG; Successful sales of multi-million dollar projects to CMOs at the top 100 US companies.
Chris Kocher, VP Marketing
Corporate Marketing, Market Development and Account Management- VP/GM Symantec, P&L responsibility, 10 year executive at HP.
Dror Bukai, GM Israel, VP R&D
VP R&D - Leading R&D and Engineering Operations- Founder and CEO ActVoIP (US); CTO Acceris (US); VP BD Global Factory (US); I-Link (US); elite R&D unit Israeli Gov.
Sagee Schnaittacher, VP Media
Managing Media Trafficking Team- Former CEO Ventiv Media (Swiss); elite R&D unit Israeli Gov.
www.adyounet.com
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